{"id":7362,"date":"2025-06-26T11:31:39","date_gmt":"2025-06-26T10:31:39","guid":{"rendered":"https:\/\/www.menaiholidays.co.uk\/blog\/?p=7362"},"modified":"2025-11-21T10:08:22","modified_gmt":"2025-11-21T10:08:22","slug":"advertise-your-holiday-home-on-social-media","status":"publish","type":"post","link":"https:\/\/www.menaiholidays.co.uk\/blog\/advertise-your-holiday-home-on-social-media\/","title":{"rendered":"How To Advertise Your Holiday Home on Social Media"},"content":{"rendered":"<p><strong><span style=\"color: #185ea2;\">Let\u2019s be honest, social media can sometimes feel like a rabbit hole of endless cat videos, memes, and dance crazes. But when used right, it\u2019s a brilliant way to get your holiday let noticed, connect with the right guests, and fill your calendar faster&#8230;<\/span><\/strong><\/p>\n<p>Bookings can go up and down throughout the year, so it\u2019s more important than ever to make sure your cottage stands out online. You don\u2019t need a huge mansion, a pool, or a jaw-dropping view &#8211; just a genuine, authentic social media presence that shows off what makes your place special.<\/p>\n<p>Our social media expert Elin has pulled together this simple, practical guide to help you create an engaging, eye-catching social media presence for your holiday home \u2014 whether you\u2019re on Facebook, Instagram, or both.<\/p>\n<p><em><strong>Keep reading to learn how to advertise your holiday home on social media&#8230;<\/strong><\/em><\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Start With Your Ideal Guest in Mind<\/span><\/h2>\n<p data-start=\"901\" data-end=\"1100\">Good marketing isn\u2019t about reaching everyone \u2014 it\u2019s about reaching the right people.<br data-start=\"985\" data-end=\"988\" \/>Ask yourself: who is your holiday home perfect for? Families? Dog owners? Couples looking for a romantic escape?<\/p>\n<p data-start=\"1102\" data-end=\"1183\">Everything you post should help those people imagine themselves staying with you.<\/p>\n<p data-start=\"1185\" data-end=\"1391\">Use location-specific keywords like <strong data-start=\"1221\" data-end=\"1250\">\u201cAnglesey family cottage\u201d<\/strong>, <strong data-start=\"1252\" data-end=\"1297\">\u201cdog-friendly holiday let in North Wales\u201d<\/strong>, or <strong data-start=\"1302\" data-end=\"1331\">\u201cSnowdonia weekend break\u201d<\/strong> in your captions and bio to help the right guests find you.<\/p>\n<p data-start=\"1185\" data-end=\"1391\"><span style=\"color: #000000;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-10431\" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/05\/llandudno-north-shore.jpg\" alt=\"\" width=\"640\" height=\"427\" \/><\/span><\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Now Let&#8217;s Choose a Username:<\/span><\/h2>\n<p data-start=\"1243\" data-end=\"1425\">Your Instagram username and Facebook Page name are your online shop windows. Use your cottage name plus location to keep it simple and clear, so potential guests can find you easily.<\/p>\n<p data-start=\"1427\" data-end=\"1541\">For example:<br data-start=\"1466\" data-end=\"1469\" \/>On Instagram <a href=\"https:\/\/www.instagram.com\/dolwaenyddanglesey\/\" target=\"_blank\" rel=\"noopener\">@dolwaenyddanglesey<\/a><br data-start=\"1492\" data-end=\"1495\" \/>Or on Facebook, \u201cDolwaenydd, Anglesey\u201d<\/p>\n<div style=\"background-color: #185ea2; color: white; padding: 1.2em; border-radius: 8px; font-size: 1.05em; line-height: 1.6;\"><strong>\ud83d\udca1 TOP TIP: Avoid quirky nicknames, personal names, or lots of symbols. These can look like spam accounts, and can confuse visitors &#8211; making it harder for your cottage to appear in search results.<\/strong><\/div>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Reels &amp; Video \u2014 The Future of Holiday Home Marketing<\/span><\/h2>\n<p>Video content is king \u2014 especially short, snappy videos called Reels on Instagram and Facebook. These vertical clips are designed to grab attention quickly and keep viewers engaged. You can use the in-app editor, or you can download apps like <strong>CapCup<\/strong> or <strong>Edits<\/strong>.<\/p>\n<p data-start=\"1878\" data-end=\"1933\">Here\u2019s how to make great reels for your holiday home:<\/p>\n<ul>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Keep videos short and sweet<\/strong> \u2014 15 to 30 seconds is ideal.<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Grab attention in the first few seconds<\/strong> with a great hook like &#8216;You&#8217;re not going to believe this place is in North Wales&#8230;&#8217; or an interesting shot.<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Snappy snippets from multiple clips<\/strong> keep viewers hooked \u2014 with attention spans so short these days, your goal is to keep them watching till the end!<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Use good lighting and clear audio<\/strong>; natural daylight works wonders.<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Film in portrait orientation (vertical video)<\/strong> so your content fits perfectly on mobile screens.<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Showcase your property\u2019s best bits<\/strong> \u2014 think quick tours, cosy corners, local walks, or guest moments (with permission).<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Use trending sounds<\/strong> \u2014 they can boost your reach. Look for the arrow pointing up to see if the sound is trending!<\/li>\n<li data-start=\"1936\" data-end=\"1998\"><strong>Add captions or text overlays<\/strong> to make your videos accessible without sound.<\/li>\n<\/ul>\n<p data-start=\"2582\" data-end=\"2655\">Reels give you a chance to be creative and authentic \u2014 which guests love! They also get shown to non-followers, so it&#8217;s a great way to expand your reach.<\/p>\n<p><strong><span style=\"color: #185ea2;\">One of our best-performing Reels is surprisingly simple \u2014 a short video featuring clips of our favourite beaches in the area. The caption shares a bit more information about each one so it&#8217;s useful, and we also made sure to include the keyword <em data-start=\"351\" data-end=\"382\">\u2018best beaches in North Wales\u2019<\/em> to boost visibility.<\/span><\/strong><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/DI1eIqboZJv\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"alignnone wp-image-10584 \" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7-640x1024.jpeg\" alt=\"Screenshot of a reel \" width=\"312\" height=\"499\" srcset=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7-640x1024.jpeg 640w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7-188x300.jpeg 188w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7-768x1228.jpeg 768w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7-961x1536.jpeg 961w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/06\/Image-7.jpeg 1179w\" sizes=\"(max-width: 312px) 100vw, 312px\" \/><\/a><\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Photos: Make Your Images Work Hard for You<\/span><\/h2>\n<p data-start=\"2693\" data-end=\"2785\">Even with video taking centre stage, <strong data-start=\"2730\" data-end=\"2757\">photos remain essential<\/strong> for holiday home marketing.<\/p>\n<ul>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Use high-quality, well-lit images<\/strong> that show your cottage in the best light.<\/li>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Keep rooms tidy<\/strong> and add a few welcoming touches like fresh flowers or a basket of local treats.<\/li>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Highlight key features<\/strong> like a hot tub, dog-friendly areas, or a roaring fire.<\/li>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Mix up shots<\/strong> of interiors, exteriors, and local scenery &#8211; add more than one image to your post.<\/li>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Avoid heavy filters<\/strong> \u2014 aim for natural colours and true-to-life images. &#8211; The built in filters are a big no no!<\/li>\n<li data-start=\"2789\" data-end=\"2870\"><strong>Vertical<\/strong> photos perform better on Instagram, but square and <strong>horizontal<\/strong> work well on Facebook.<\/li>\n<\/ul>\n<p data-start=\"3286\" data-end=\"3376\">Menai Holidays will take professional photos for you when you sign up with us, so feel free to share them on your feed! Head to our blog about all about <a href=\"https:\/\/www.menaiholidays.co.uk\/blog\/holiday-cottage-photography\/\">Getting Your Holiday Home Photoshoot Ready<\/a> for more tips and tricks!<\/p>\n<p data-start=\"3286\" data-end=\"3376\"><img decoding=\"async\" class=\"alignnone wp-image-10359 size-full\" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2025\/04\/6-1.png\" alt=\"glamping pod picture\" width=\"640\" height=\"427\" \/><\/p>\n<h3 data-private=\"redact\" data-wt-guid=\"9c9fd1b0-cd65-44b3-85ec-80b88671fa69\" data-pm-slice=\"1 1 []\"><span style=\"color: #215aa8;\">Photo dimensions and resolutions<\/span><\/h3>\n<p data-start=\"2495\" data-end=\"2624\"><strong data-start=\"2495\" data-end=\"2513\">Instagram:<\/strong> Vertical photos (1080 x 1350 px) perform best. Use portrait mode on your phone for professional-looking shots.<\/p>\n<p data-start=\"2626\" data-end=\"2750\"><strong data-start=\"2626\" data-end=\"2643\">Facebook:<\/strong> Square or horizontal photos work well and you can create albums for different rooms or nearby attractions.<\/p>\n<div style=\"background-color: #185ea2; color: white; padding: 1.2em; border-radius: 8px; font-size: 1.05em; line-height: 1.6;\"><strong>\ud83d\udca1 TOP TIP:<\/strong> If you don\u2019t visit your property often, make the most of each trip by taking plenty of photos and videos. Keep them organised in a dedicated folder so you\u2019ve always got great content to repurpose \u2014 whether it\u2019s for fresh captions, seasonal posts, or Reels throughout the year.<\/div>\n<hr \/>\n<h2 data-start=\"167\" data-end=\"201\"><span style=\"color: #185ea2;\">Need Some Content Inspiration?<\/span><\/h2>\n<p data-start=\"203\" data-end=\"532\">Once you\u2019ve got your Instagram or Facebook set up, the next question is: <em data-start=\"276\" data-end=\"302\">What do I actually post?<\/em> Don\u2019t worry,\u00a0 you don\u2019t need to be a professional content creator to build a brilliant presence. The key is showing off what makes your property special, sharing useful tips for your guests, and keeping things real and relatable.<\/p>\n<p data-start=\"534\" data-end=\"667\">Here are 18 easy, scroll-stopping post ideas to help you get started (or get back on track) \u2014 no fancy equipment or filters required!<\/p>\n<ol>\n<li><strong data-start=\"311\" data-end=\"359\">\u201cImagine Waking Up Here\u2026\u201d Reel or Photo Post<\/strong><br data-start=\"359\" data-end=\"362\" \/>A dreamy bedroom view or morning coffee moment to hook viewers instantly.<\/li>\n<li data-start=\"443\" data-end=\"556\"><strong data-start=\"443\" data-end=\"464\">POV Arrival Video<\/strong><br data-start=\"464\" data-end=\"467\" \/>A walk-through from the driveway to the front door to create that \u201cI\u2019m here!\u201d feeling.<\/li>\n<li data-start=\"561\" data-end=\"642\"><strong data-start=\"561\" data-end=\"588\">Mini Property Tour Reel<\/strong><br data-start=\"588\" data-end=\"591\" \/>Short clips of each room, cut to trending audio.<\/li>\n<li data-start=\"647\" data-end=\"763\"><strong data-start=\"647\" data-end=\"683\">A Day in the Life at the Cottage<\/strong><br data-start=\"683\" data-end=\"686\" \/>From breakfast to evening wine \u2013 show what a day staying there feels like.<\/li>\n<li data-start=\"768\" data-end=\"886\"><strong data-start=\"768\" data-end=\"798\">Your Favourite Cosy Corner<\/strong><br data-start=\"798\" data-end=\"801\" \/>A styled moment with a book, blanket, and brew \u2013 perfect for autumn or rainy days.<\/li>\n<li data-start=\"924\" data-end=\"1029\"><strong data-start=\"924\" data-end=\"957\">Before &amp; After Transformation<\/strong><br data-start=\"957\" data-end=\"960\" \/>Show off any glow-ups or styling changes \u2013 people love a makeover.<\/li>\n<li data-start=\"924\" data-end=\"1029\"><strong data-start=\"1034\" data-end=\"1083\">Showcase Your Welcome Basket or Local Touches<\/strong><br data-start=\"1083\" data-end=\"1086\" \/>Share what makes your property extra thoughtful.<\/li>\n<li data-start=\"924\" data-end=\"1029\"><strong data-start=\"1142\" data-end=\"1178\">\u201cWhat\u2019s Outside the Window\u201d Shot<\/strong><br data-start=\"1178\" data-end=\"1181\" \/>Highlight your view \u2014 mountains, garden, sea, or starlit sky.<\/li>\n<li data-start=\"924\" data-end=\"1029\"><strong data-start=\"1250\" data-end=\"1283\">Feature One Room with a Story<\/strong><br data-start=\"1283\" data-end=\"1286\" \/>E.g., \u201cWe added this bench after a guest said they loved reading by the window\u2026\u201d<\/li>\n<li data-start=\"924\" data-end=\"1029\"><strong data-start=\"1375\" data-end=\"1398\">Guest Photo Feature<\/strong><br data-start=\"1398\" data-end=\"1401\" \/>Re-share tagged photos or user-generated content (with permission!).<\/li>\n<li data-start=\"1629\" data-end=\"1708\"><strong data-start=\"1629\" data-end=\"1650\">Local Hidden Gems<\/strong><br data-start=\"1650\" data-end=\"1653\" \/>A beach, walk, or shop that\u2019s not in the guidebooks.<\/li>\n<li data-start=\"1714\" data-end=\"1795\"><strong data-start=\"1714\" data-end=\"1739\">What\u2019s On This Month?<\/strong><br data-start=\"1739\" data-end=\"1742\" \/>Recommend a market, live music night, or festival.<\/li>\n<li data-start=\"1801\" data-end=\"1891\"><strong data-start=\"1801\" data-end=\"1828\">\u201cWalk of the Week\u201d Post<\/strong><br data-start=\"1828\" data-end=\"1831\" \/>Regular short walk suggestions with a simple map or link.<\/li>\n<li data-start=\"1897\" data-end=\"1986\"><strong data-start=\"1897\" data-end=\"1919\">Local Shop Feature<\/strong><br data-start=\"1919\" data-end=\"1922\" \/>Promote a local producer or farm shop your guests might love.<\/li>\n<li data-start=\"2035\" data-end=\"2140\"><strong data-start=\"2035\" data-end=\"2065\">\u201cThis or That?\u201d Style Poll<\/strong><br data-start=\"2065\" data-end=\"2068\" \/>Sea view or countryside? Hot tub or log fire? Get people interacting.<\/li>\n<li data-start=\"2146\" data-end=\"2225\"><strong data-start=\"2146\" data-end=\"2176\">Packing Tip or Travel Hack<\/strong><br data-start=\"2176\" data-end=\"2179\" \/>Useful, shareable advice for future guests.<\/li>\n<li data-start=\"2231\" data-end=\"2343\"><strong data-start=\"2231\" data-end=\"2256\">Booking Reminder Post<\/strong><br data-start=\"2256\" data-end=\"2259\" \/>\u201cSpotted this sunset last September \u2013 now\u2019s the time to book for autumn escapes!<\/li>\n<li data-start=\"2231\" data-end=\"2343\"><strong data-start=\"1657\" data-end=\"1699\">Create a Graphic of a Kind Guest Quote<\/strong><br data-start=\"1699\" data-end=\"1702\" \/>Use Canva or a template app to create a branded, review-based post. (Head to our blog on <a href=\"https:\/\/www.menaiholidays.co.uk\/blog\/how-to-improve-your-holiday-home-reviews\/\">how to improve your holiday lets reviews<\/a> for tips and tricks.)<\/li>\n<\/ol>\n<h3 data-start=\"4880\" data-end=\"4909\">\ud83d\uddfa\ufe0f Show Off What\u2019s Nearby<\/h3>\n<p data-start=\"4911\" data-end=\"5048\">Guests don\u2019t just book a cottage &#8211; they book the experience. Help them imagine their holiday by highlighting the best of your local area.<\/p>\n<p data-start=\"5050\" data-end=\"5074\"><strong data-start=\"5050\" data-end=\"5074\">Local content ideas:<\/strong><\/p>\n<ul>\n<li data-start=\"5077\" data-end=\"5115\">\u201cTop 5 Places to Eat Near Our Cottage\u201d<\/li>\n<li data-start=\"5077\" data-end=\"5115\">\u201cHidden Beaches You\u2019ll Want to Keep Secret\u201d<\/li>\n<li data-start=\"5077\" data-end=\"5115\">\u201cBest Family Walks Within 10 Minutes of the Door\u201d<\/li>\n<li data-start=\"5077\" data-end=\"5115\">\u201cRainy Day Activities for Your North Wales Stay\u201d<\/li>\n<li data-start=\"5077\" data-end=\"5115\">\u201cWhat\u2019s On in [Month] Near [Cottage Name]\u201d<\/li>\n<\/ul>\n<div style=\"background-color: #185ea2; color: white; padding: 1.2em; border-radius: 8px; font-size: 1.05em; line-height: 1.6;\"><strong>\ud83d\udca1 TOP TIP: <\/strong>Tag local businesses in your posts \u2014 it not only boosts your reach (many will happily reshare to their own followers), but it also helps build strong community connections that benefit everyone long-term.<\/div>\n<hr \/>\n<h2 data-start=\"2626\" data-end=\"2750\"><span style=\"color: #185ea2;\">How to Write a Caption<\/span><\/h2>\n<p data-start=\"188\" data-end=\"333\">Captions are more than just a space to describe your video or photo \u2014 they\u2019re your chance to tell a story, build a connection, and encourage bookings. When it comes to reels, you can tell people to &#8216;read the caption for more details&#8217; instead of trying to fit everything into the short video.<\/p>\n<p data-start=\"335\" data-end=\"380\">Here\u2019s how to make your captions work harder:<\/p>\n<ul>\n<li data-start=\"502\" data-end=\"650\"><strong data-start=\"502\" data-end=\"518\">Use keywords<\/strong> like <em data-start=\"524\" data-end=\"556\">holiday cottage in North Wales<\/em>, <em data-start=\"558\" data-end=\"577\">dog friendly stay<\/em>, or <em data-start=\"582\" data-end=\"600\">Anglesey getaway<\/em> to help boost visibility.<\/li>\n<li data-start=\"502\" data-end=\"650\"><strong data-start=\"653\" data-end=\"689\">Share a moment, not just a fact.<\/strong> Instead of \u201cNew bedding,\u201d say something like \u201cFresh sheets and a morning cuppa with this view \u2014 who\u2019s in?\u201d<\/li>\n<li data-start=\"502\" data-end=\"650\"><strong>Personality<\/strong>: speak like a human, not a sales pitch. Use AI to help with spelling or ideas, but make sure it still sounds like <em data-start=\"208\" data-end=\"213\">you<\/em> \u2014 keep it honest and genuine.<\/li>\n<li data-start=\"502\" data-end=\"650\"><strong data-start=\"801\" data-end=\"819\">Ask questions.<\/strong> This encourages interaction \u2014 e.g. \u201cWhich book would you read by this log burner?\u201d<\/li>\n<li data-start=\"502\" data-end=\"650\"><strong data-start=\"907\" data-end=\"932\">Use emojis sparingly.<\/strong> They can add a warm, playful tone, but don\u2019t overdo it.<\/li>\n<li data-start=\"502\" data-end=\"650\"><strong data-start=\"991\" data-end=\"1022\">Add a call to action (CTA).<\/strong> A simple \u201cTap the link in our bio to check availability\u201d or \u201cTag someone who\u2019d love this\u201d makes a difference.<\/li>\n<\/ul>\n<p data-start=\"1134\" data-end=\"1280\">Captions bring your photos and videos to life \u2014 and when written well, they help your content feel more personal and engaging to potential guests.<\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">How to Write Your Bio<\/span><\/h2>\n<p data-start=\"4481\" data-end=\"4602\">Your bio is your online introduction and can make a big difference in converting visitors into followers or bookings.<\/p>\n<ul>\n<li data-start=\"4606\" data-end=\"4736\">Clearly state your holiday home name, location, and unique selling points (dog friendly, sleeps 6, parking, close to the beach).<\/li>\n<li data-start=\"4606\" data-end=\"4736\">Include a friendly call to action \u2014 e.g., \u201cBook direct here \u2b07\ufe0f\u201d or \u201cCheck availability.\u201d<\/li>\n<li data-start=\"4606\" data-end=\"4736\">Add your booking website link \u2014 whether your own site or Menai Holiday Cottages \u2014 so visitors can easily book.<\/li>\n<li data-start=\"4606\" data-end=\"4736\">Make sure your contact info (email, phone) is easy to find.<\/li>\n<\/ul>\n<p>A good example of this is Moondunes. They clearly state the name, the type of property, dog friendly and how many it sleeps and the locations.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7395\" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2022\/12\/moon.png\" alt=\"\" width=\"645\" height=\"271\" \/><\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Follow Similar Accounts and Engage With Your Followers<\/span><\/h2>\n<p data-start=\"5164\" data-end=\"5245\">Social media is a community \u2014 the more you interact, the more visible you become. If you&#8217;re looking for ways to increase your following, try this&#8230;<\/p>\n<ul>\n<li data-start=\"5249\" data-end=\"5339\"><strong>Follow<\/strong> local tourism boards, visitor centres, nearby businesses, and other holiday lets.<\/li>\n<li data-start=\"5249\" data-end=\"5339\"><strong>Like<\/strong> and comment on their posts to build relationships and increase your exposure.<\/li>\n<li data-start=\"5249\" data-end=\"5339\"><strong>Tag<\/strong> local businesses in your posts \u2014 it often encourages them to reshare your content.<\/li>\n<li data-start=\"5249\" data-end=\"5339\"><strong>Engage<\/strong> with your own followers by replying to comments and messages promptly.<\/li>\n<li data-start=\"5249\" data-end=\"5339\"><strong>Ask<\/strong> questions in your posts and stories to invite conversation.<\/li>\n<\/ul>\n<p data-start=\"5667\" data-end=\"5784\">Engagement signals to social media algorithms that your content is valuable, helping you reach more potential guests. To get you started here are a few great accounts based in North Wales that you should follow:<\/p>\n<h4><span style=\"color: #000000;\"><strong>@ribride<br \/>\n<\/strong><\/span><\/h4>\n<h4><span style=\"color: #000000;\">@visitwales<\/span><\/h4>\n<h4><span style=\"color: #000000;\">@abersochtoday\u00a0<\/span><\/h4>\n<h4><span style=\"color: #000000;\">@visit_eryri<\/span><\/h4>\n<h4><span style=\"color: #000000;\">@northwalesadventures<\/span><\/h4>\n<h4><span style=\"color: #000000;\">@zipworld<\/span><\/h4>\n<hr \/>\n<h2 data-start=\"5791\" data-end=\"5855\"><span style=\"color: #185ea2;\">Post on Your Stories \u2014 Chat, Ask, and Share Behind-the-Scenes<\/span><\/h2>\n<p data-start=\"5857\" data-end=\"5935\">Stories are a brilliant, low-pressure way to keep your audience updated daily.<\/p>\n<ul>\n<li data-start=\"5939\" data-end=\"6041\"><strong>Use stickers<\/strong> like polls, quizzes, and question boxes to encourage followers to tap and interact.<\/li>\n<li data-start=\"5939\" data-end=\"6041\"><strong>Share behind-the-scenes moments<\/strong> \u2014 from cleaning and prepping to guest arrivals or local events.<\/li>\n<li data-start=\"5939\" data-end=\"6041\"><strong>Repost<\/strong> tagged guest photos and reviews to show real experiences.<\/li>\n<li data-start=\"5939\" data-end=\"6041\"><strong>Use Stories<\/strong> to promote special offers, last-minute availability, or events.<\/li>\n<\/ul>\n<p data-start=\"6290\" data-end=\"6394\">Stories let you connect on a more personal level and keep your cottage top-of-mind for potential guests.<\/p>\n<p data-private=\"redact\" data-wt-guid=\"cd0fde8d-21c2-496d-bae6-99754438b547\">At Menai, we love showing what goes on behind the scenes \u2014 from photoshoots to office antics and everything in between. It\u2019s a great way to connect on a human level.<\/p>\n<p data-private=\"redact\" data-wt-guid=\"cd0fde8d-21c2-496d-bae6-99754438b547\"><strong><span style=\"color: #185ea2;\">Watch our short video below explaining how to create a story from scratch:<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7409\" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2022\/12\/How-to-create-Facebook-and-Instagram-Stories.gif\" alt=\"How to create Facebook and Instagram stories\" width=\"713\" height=\"401\" \/><\/p>\n<hr \/>\n<h2><span style=\"color: #185ea2;\">Hashtags \u2014 Still Useful, But Use Them Wisely<\/span><\/h2>\n<p data-start=\"6450\" data-end=\"6551\">Hashtags aren\u2019t the powerhouse they used to be, but they still help with discovery if used correctly.<\/p>\n<ul>\n<li data-start=\"6555\" data-end=\"6631\">Use <strong data-start=\"6559\" data-end=\"6587\">7 to 8 relevant hashtags<\/strong> per post, combining broad and niche tags.<\/li>\n<li data-start=\"6555\" data-end=\"6631\">Examples: #NorthWalesHolidayLet #DogFriendlyCottage #HolidayCottageWithHotTub #AngleseyCottages #SnowdoniaHoliday<\/li>\n<li data-start=\"6555\" data-end=\"6631\">Avoid overloading posts with too many hashtags \u2014 quality over quantity.<\/li>\n<\/ul>\n<p>More important than hashtags is writing <strong data-start=\"6868\" data-end=\"6897\">captions rich in keywords<\/strong> related to your property and location to boost organic reach.<\/p>\n<hr \/>\n<h2 data-start=\"1001\" data-end=\"1022\"><span style=\"color: #185ea2;\">What About TikTok?<\/span><\/h2>\n<p data-start=\"1024\" data-end=\"1306\">TikTok is a rapidly growing platform that\u2019s great for reaching new audiences \u2014 especially younger travellers. However, if you\u2019re just starting out with social media, it\u2019s best to focus your efforts on <strong data-start=\"1225\" data-end=\"1251\">Instagram and Facebook<\/strong> first, where most holiday let guests are still active.<\/p>\n<p data-start=\"1308\" data-end=\"1472\">Once your Instagram and Facebook presence is strong, repurposing your video content on TikTok is a smart, time-efficient way to grow without doubling your workload.<\/p>\n<hr \/>\n<h2 data-start=\"6966\" data-end=\"7031\"><span style=\"color: #185ea2;\"><strong>2025 Tips From Meta to Grow Your Holiday Let\u2019s Social Presence<\/strong><\/span><\/h2>\n<p data-start=\"7033\" data-end=\"7119\">Meta (the company behind Facebook and Instagram) advises creators and businesses to:<\/p>\n<ul>\n<li data-start=\"7122\" data-end=\"7190\">Prioritise <strong data-start=\"7133\" data-end=\"7150\">video content<\/strong>, especially Reels, for maximum reach.<\/li>\n<li data-start=\"7122\" data-end=\"7190\">Use <strong data-start=\"7197\" data-end=\"7230\">authentic, unpolished content<\/strong> over overly staged posts.<\/li>\n<li data-start=\"7122\" data-end=\"7190\">Focus on <strong data-start=\"7270\" data-end=\"7297\">meaningful interactions<\/strong> \u2014 reply to comments and DMs to boost engagement.<\/li>\n<li data-start=\"7122\" data-end=\"7190\">Share <strong data-start=\"7357\" data-end=\"7375\">timely content<\/strong> relevant to your audience\u2019s interests and seasonal trends.<\/li>\n<li data-start=\"7122\" data-end=\"7190\">Experiment with new features like <strong data-start=\"7473\" data-end=\"7496\">collaborative posts.<\/strong><\/li>\n<\/ul>\n<h3 data-start=\"7541\" data-end=\"7644\">Other quick tips&#8230;<\/h3>\n<ul>\n<li><strong data-start=\"4835\" data-end=\"4871\">Pin your best-performing content<\/strong> to the top of your Instagram grid so it doesn&#8217;t get lost in your feed.<\/li>\n<li><strong data-start=\"4926\" data-end=\"4944\">Post regularly<\/strong> \u2014 consistency is key.<\/li>\n<li><strong data-start=\"5125\" data-end=\"5151\">Monitor your analytics<\/strong> \u2014 look at what works and do more of it.<\/li>\n<li><strong data-start=\"5025\" data-end=\"5091\">Use a mix of Reels, carousels, stories, and single image posts<\/strong> to keep your feed interesting.<\/li>\n<li><strong>Quality over quantity<\/strong> &#8211; you don&#8217;t need to post every day! If a post is doing well, give it time to grow organically before posting again.<\/li>\n<\/ul>\n<p>Following these tips keeps your holiday home ahead of the curve and maximises your social media impact.<\/p>\n<hr \/>\n<h2 data-start=\"159\" data-end=\"206\"><span style=\"color: #185ea2;\">How Menai Holidays Uses Social Media to Grow<\/span><\/h2>\n<p data-start=\"208\" data-end=\"452\">At Menai Holidays, our social media channels are rapidly growing thanks to these very strategies \u2014 authentic, engaging content and consistent interaction with our audience. We\u2019ve also teamed up with influencers to boost our reach even further.<\/p>\n<p data-start=\"454\" data-end=\"788\">If you\u2019re open to offering gifted stays, collaborating with influencers is a fantastic way to get your holiday home in front of new, engaged audiences. Just make sure you choose influencers with a strong engagement rate \u2014 that means their followers genuinely interact with their content, rather than just high follower counts.<\/p>\n<p data-start=\"790\" data-end=\"994\">We\u2019re also always happy to re-share content from our owners on our Menai Holidays pages. Owner-generated posts and guest photos add authenticity and help spread the word about your property naturally.<\/p>\n<p data-start=\"790\" data-end=\"994\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10580\" src=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2023\/01\/Whats-good-about-our-feed-1-1024x683.png\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2023\/01\/Whats-good-about-our-feed-1-1024x683.png 1024w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2023\/01\/Whats-good-about-our-feed-1-300x200.png 300w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2023\/01\/Whats-good-about-our-feed-1-768x512.png 768w, https:\/\/www.menaiholidays.co.uk\/blog\/wp-content\/uploads\/sites\/11\/2023\/01\/Whats-good-about-our-feed-1.png 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<hr \/>\n<h2 data-start=\"7651\" data-end=\"7704\"><span style=\"color: #185ea2;\">Ready to Take Your Social Media to the Next Level?<\/span><\/h2>\n<p data-start=\"7706\" data-end=\"7910\">Advertising your holiday home on social media doesn\u2019t have to be overwhelming. With a little consistency and a focus on authentic, engaging content that showcases the unique charm of your property, you can attract the right guests and build a loyal following.<\/p>\n<p data-start=\"7706\" data-end=\"7910\">By sharing helpful tips, beautiful photos, and genuine stories, you\u2019ll increase your holiday let\u2019s online visibility and stand out in a crowded market. Over time, this approach will help grow your bookings, keep your calendar fuller throughout the year, and create lasting connections with travellers who truly appreciate what your holiday home has to offer.<\/p>\n<p data-start=\"7912\" data-end=\"8069\">If you\u2019d like help planning your social media or writing captions that connect with your ideal guests, <strong>just get in touch below<\/strong> \u2014 we\u2019re here to help make it simple!<\/p>\n<div style=\"margin-top: -25px; margin-bottom: 20px;\"><script type=\"text\/javascript\" src=\"https:\/\/sykescottages.jotform.com\/jsform\/253063231863958\"><\/script><\/div>\n<p data-start=\"7912\" data-end=\"8069\">\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s be honest, social media can sometimes feel like a rabbit hole of endless cat videos, memes, and dance crazes. But when used right, it\u2019s a brilliant way to get your holiday let noticed, connect with the right guests, and fill your calendar faster&#8230; Bookings can go up and down throughout the year, so it\u2019s [&hellip;]<\/p>\n","protected":false},"author":189,"featured_media":7402,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-7362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-owner","location-north-wales"],"_links":{"self":[{"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/posts\/7362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/users\/189"}],"replies":[{"embeddable":true,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=7362"}],"version-history":[{"count":101,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/posts\/7362\/revisions"}],"predecessor-version":[{"id":10940,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/posts\/7362\/revisions\/10940"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/media\/7402"}],"wp:attachment":[{"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=7362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=7362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.menaiholidays.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=7362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}