Luke Edwards
Hi, I’m Luke Edwards — Regional Marketing Manager for Wales and a proud North Walian who’s been crafting travel content for over a decade. With more than 35 years of local knowledge under my belt, I’m passionate about shining a spotlight on the best our region has to offer — from sweeping beaches and rugged peaks to the tucked-away treasures only locals know. Whether I’m capturing the magic of a misty mountain morning or highlighting a seaside escape, my aim is always to tell Wales’ story with heart. When I’m off the clock, you’ll find me adventuring with my two boys, Henry and Charlie, or unwinding with a pint of craft beer brewed just down the road.
