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Owning a holiday let can be rewarding, but managing one is no small task. From marketing and bookings to maintenance and guest care, the workload can quickly become overwhelming…

This is where a good holiday let agency makes all the difference. The right agency can save you time, reduce stress, and help maximise your property’s potential. But with so many options available, how do you choose the one that’s best for you? To help, we’ve outlined the top five things to consider when selecting a holiday let agency, ensuring you make the best decision for your property and goals.

Carry on reading for our 5 Things to Consider When Choosing a Holiday Let Agency…


1. How Well Do They Know Your Area?

A local agency with in-depth knowledge of your area is invaluable. They understand the local market, target demographics, and regional trends, giving your property a significant competitive edge.

An agency with local expertise

At Menai Holidays, we’ve spent over 40 years managing holiday properties in North Wales. During this time, we’ve built strong relationships with local suppliers, tradespeople, and housekeepers, enabling us to seamlessly manage over 800 properties.

Before you start thinking about holiday let agency fees, prioritising an agency’s local expertise is essential. For many owners, this is a key deciding factor when choosing between agencies.

Our team’s local insights

Our team is another reason we stand out. With offices across North Wales, our staff have extensive local knowledge. This allows us to offer first-hand advice and guidance to you as both an owner and a customer. Whether you need a last-minute changeover or someone to assist in Welsh over the phone, we’ve got you covered.

Staying ahead of the competition

A holiday let agency that keeps up with market trends is also very valuable. We conducted a Holiday Let Market Insights Report for North Wales 2024, providing valuable data to help owners stay ahead of the game and making informed decisions.

Choosing an agency without local expertise can leave you without the personalised support and insight you need to succeed. With Menai Holidays, you can rest assured your property is in expert hands.

Telford House outside view


2. Can They Meet Your Expectations?

Choosing the right holiday letting agency means finding one that aligns with your personal and financial goals. Whether you plan to use your property yourself or want to generate a specific level of income, the agency should offer flexibility and transparency.

Flexible for personal use

If you want to use your property for personal stays, make sure the agency allows this and doesn’t impose restrictive policies. A good agency will give you the freedom to enjoy your home while also ensuring it’s earning when you’re not using it.

Realistic income projections

For those looking at their holiday home as an investment, realistic income projections are key. Avoid agencies that promise inflated earnings without explaining how they’ve arrived at those figures. A reputable agency will offer clear, data-driven projections and continuously monitor the market to adjust pricing, ensuring your property stays competitive.

Transparent and market-let pricing

At Menai Holidays, we use a sophisticated pricing system to generate accurate rates for each week of the year. Our in-house team keeps track of market trends and adjusts prices to maximise bookings and revenue.

Best of both worlds

As part of Sykes Holiday Cottages, the UK’s leading holiday letting agency, your property benefits from increased visibility, meaning a higher chance of bookings. But we’re not just a big name—we offer the personal touch and local expertise that larger agencies can’t provide.

With Menai Holidays, you can have both the support of a leading national brand and the care of a local team, ensuring your property meets your expectations and performs well financially.

Menai Holiday Cottages Photographer


3. Holiday Let Agency Services

This all depends on how hands-on you want to be. Do you want to take care of everything yourself? Or do you want to sit back while someone like us does everything for you?

Managing a holiday let involves more than just bookings. There are several essential tasks that require time and attention:

  • Guest Communication: A good agency will handle all guest communication, from inquiries and bookings to addressing concerns, ensuring prompt and professional service.
  • Changeovers: Effective changeovers are crucial for maintaining cleanliness and guest satisfaction.
  • Maintenance and Repairs: Prompt maintenance and repairs are key to keeping your property in top condition and meeting health and safety standards, ensuring repeat bookings.
  • Marketing and Listing: Your property needs to be listed across multiple platforms like Booking.com, Airbnb, and TripAdvisor. A good agency will ensure competitive pricing and maximum exposure.
  • Guest Feedback and Reviews: Managing guest reviews is essential. A reputable agency will handle feedback, addressing concerns and using reviews to improve services and boost visibility.

Levels of service

Managing a holiday let is about more than just bookings- it includes guest communication, changeovers, maintenance, and marketing. A reputable agency will handle these tasks to ensure your property runs smoothly.

Essential Services: From guest communication and property maintenance to managing reviews and competitive pricing, we handle all the details. Menai Holidays offers a fully managed service so you can focus on the rewards without the stress.

Flexible Options: We offer both agency and owner-managed service options to suit your needs. Regardless of the option you choose, you’ll receive one-on-one support from our dedicated account managers throughout your letting journey.

Head to our blog Fully Managed Holiday Letting For Your North Wales Holiday Let for more info on the service we provide.

Cleaning stuff


4. What On-Going Support Can You Receive?

We can offer any type of support no matter what stage you are on your letting journey. Here are some of the ways we can offer our support help, with links to our Owner Blogs.

Our dedicated account managers provide one-on-one support, ensuring you feel confident and informed throughout your letting journey.

Inside a cottage


5. How Will They Advertise Your Property?

Effective marketing is crucial to maximising bookings and income. Your agency should have a robust strategy to showcase your property to the right audience.

Maximising Exposure

With Menai Holidays, you get the best of both worlds: a strong local presence and the backing of a national brand. Our sister company, Sykes Holiday Cottages, invests millions in marketing to ensure your property gets the exposure it deserves.

We advertise across over 300 platforms, including Booking.com, Airbnb, and TripAdvisor, as well as through TV, radio, magazines, and social media. This ensures your property gets the exposure it deserves.

Tal Gwynedd living room


Are You Considering Buying a Holiday Let in North Wales?

North Wales is a fantastic location for holiday letting, consistently ranked as one of the UK’s top tourist destinations. Here’s why:

  • Stunning scenery: From Snowdonia’s peaks to Anglesey’s beaches, the region offers natural beauty that attracts visitors year-round.
  • Rich culture: North Wales is steeped in history, with castles, heritage sites, and local festivals that draw diverse crowds.
  • Outdoor activities: The area is a haven for adventure seekers, with hiking, water sports, and zip-lining among the popular attractions.
  • Strong demand: North Wales has been the UK’s top tourist destination for two consecutive years, making it a lucrative choice for holiday let owners.

For more insights, check out our guide to the list of The best places to buy a Holiday Let in North Wales.

Abersoch beach huts


Ready to Choose Your Holiday Let Agent?

Choosing the right holiday letting agency is essential for ensuring your property is managed efficiently, maximising both its potential and your peace of mind. Whether you’re looking for flexibility, local expertise, or a comprehensive management service, Menai Holidays offers everything you need.

With over 40 years of experience in North Wales, a fully managed service, and the backing of Sykes Holiday Cottages, we provide a perfect balance of personal care and national exposure. Trust us to handle the details, so you can relax and enjoy the rewards of your holiday let investment.

Get in touch with us today to start your journey with Menai Holidays!

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